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First Choice Dental Breaks Ground for New Waunakee Location

April 29, 2013
For Immediate Release:
Waunakee Dental Clinic Ground Breaking

(Waunakee, WI) First Choice Dental Group and Design Structures, LLC are pleased to announce the ground breaking of First Choice Dental’s Waunakee clinic. The 9,200 square foot clinic will be located on Simon Crestway in the new Kilkenny Farms development in Waunakee, WI.  Project completion is scheduled for late Fall 2013.

The new Waunakee Clinic is First Choice Dental’s ninth clinic in Dane County.  First Choice Dental Group President Dr. Rob Bradley says, “We are very excited to be a part of the Waunakee community and to provide high quality dental care in a convenient neighborhood setting.”  Nearly 20 full- and part-time staff members including dentists, dental specialists, hygienists, dental assistants and administrative staff will be employed at the new clinic.  The clinic features the latest in state-of-the-art dental equipment and comfort-conscious™ technology and will offer services including family dentistry, orthodontics, endodontics, laser dentistry, cosmetic dentistry and more.
Dr. Nick Payne, Waunakee resident and First Choice Dental dentist, will be caring for patients at the new facility. Dr. Nick adds, “We couldn’t be more pleased with the gracious welcome we have received from the city and its leaders, and we look forward to serving the community for many years to come.”

First Choice Dental Group (FCDG) has a strong commitment to lifetime treatment planning and comfort-conscious™ dental care with a focus on complete health. First Choice Dental’s dentists and specialists have been serving patients for more than 30 years. Its Madison-area clinics offer expertise in family, cosmetic and sedation dentistry as well as specialty services including orthodontics and endodontics.  For a complete list of services and locations, please visit

Design Structures, LLC, is a commercial and industrial design-build construction firm with offices in Middleton, WI, and The Dalles, OR. Design Structures will oversee the entire building project. The facility was designed by Potter Lawson. Established in 1913, this Madison architectural, planning and interior design firm has the richest history of any Wisconsin firm in its class, including many of Madison’s best known structures. The Design Structures / Potter Lawson team recently completed construction for the award-winning Schwarz Insurance building in Sauk City, as well as Settler’s Bank in DeForest. For more information please visit the companies’ websites: or